name: juicy

Hi! My name is Fredrik Johansson a.k.a. juicy. I live and work in Sweden. Design and illustration has since childhood been a great passion of mine. I first trained to work in fashion and after graduation I was employed by H&M, for which I did illustrations and graphic design. After a couple of years being based in Stockholm working, I was in need of change. I packed my things and went south. At this moment I am back in school studying Product design and Virtual design. I also freelance doing illustrations on demand for private and professional purposes.

My style of drawing is young, elegant and funky and often a bit tongue-in-cheek. My online portfolio can be found at my website www.progressiveplayground.com.